This plugin provides the integration between Google Analytics and the WooCommerce plugin. You can link a referral to a purchase and add transaction information to your Google Analytics data. It supports Global Site Tag (GA4) and eCommerce event tracking.

Please visit the documentation page for additional information.

Contributions are welcome via the GitHub repository.

Where can I find the setting for this plugin?

This plugin will add the settings to the Integration tab, found in the WooCommerce → Settings menu.

I don't see the code on my site. Where is it?

We purposefully don't track admin visits to the site. Log out of the site (or open a Google Chrome Incognito window) and check if the code is there for non-admins.

Also please make sure to enter your Google Analytics ID under WooCommerce → Settings → Integrations.

My code is there. Why is it still not tracking sales?

Duplicate Google Analytics code causes a conflict in tracking. Remove any other Google Analytics plugins or code from your site to avoid duplication and conflicts in tracking.

2.2.0 - 2026-06-09

• Add - Add a read-only Google Analytics tracking settings ability.
• Add - Expose JavaScript tracking formatters and utilities for custom integrations.
• Add - Track checkout shipping and payment info events.
• Dev - Add CodeRabbit configuration and ignore .claude/settings.local.json.
• Dev - Add focused unit coverage for asset metadata and tracking settings snapshots.
• Dev - Add product formatter unit coverage.
• Dev - Enable min-release-age supply-chain protection requiring npm >=11.10.0.
• Dev - Expand purchase event E2E coverage for transaction and order totals.
• Dev - Remove deprecated Products (Beta) block from E2E test coverage; Product Collection coverage supersedes it.
• Dev - Store Google Analytics tracking settings on the tracking instance.
• Dev - Update npm dependencies and transitive overrides to resolve non-breaking security advisories.
• Dev - Update npm development dependencies for security fixes.
• Fix - Ensure all settings defaults are populated in $this->settings on fresh activation, preventing undefined array key notices.
• Fix - Persist add_to_cart event across cart redirect.
• Fix - Price minor-unit rounding.
• Fix - Rename misspelled public method enquque_tracker() to enqueue_tracker(); keep deprecated alias for backward compatibility.
• Fix - Track Store API add-to-cart events without duplicate analytics events.
• Fix - Track Store API cart quantity decreases as remove_from_cart events.
• Fix - Track classic add_to_cart events without a button when single-product data is available.
• Fix - Track view_item_list, add_to_cart, and select_content events correctly when the cart is empty and products are rendered via a Product Collection block.
• Fix - item_list_id and item_list_name in view_item_list GA4 events now reflect the actual page context (shop, category, tag, search) instead of hardcoded placeholder values.
• Tweak - Improve tracking payload limits, cart event binding, and linker domain validation.
• Tweak - Remove the compatibility declaration for the product editor beta, which is being retired in WooCommerce 11.0.
• Tweak - WC 10.8 compatibility.
• Tweak - WP 7.0 compatibility.
• Update - Declare compatibility with WordPress 7.0 while requiring WordPress 6.9 or newer.
• Update - Format product categories in parent-first hierarchy order.
• Update - Require WooCommerce 10.7+.
• Update - Use get_order_number() for transaction_id.

2.1.23 - 2026-04-15

• Dev - Enable min-release-age supply-chain protection.
• Dev - Override serialize-javascript to ^7.0.5 and ajv to ^8.18.0 to resolve npm security vulnerabilities.
• Update - Require WooCommerce 10.6+.

2.1.22 - 2026-03-26

• Dev - Add AGENTS.md and CLAUDE.md for coding agent guidelines.
• Dev - Add Woo Deploy workflow for streamlined releases.
• Dev - Add WooCommerce beta compatibility testing skill.
• Dev - Add deploy workflow and release preparation via Woo Deploy.
• Dev - Add npm scripts to run PHPUnit tests via wp-env for simpler local development.
• Dev - Expand PHP unit test coverage for data formatting and configuration methods.
• Update - Require WooCommerce 10.5+.

2.1.21 - 2026-02-10

• Tweak - WC 10.5 compatibility.
• Update - Require WooCommerce 10.4+.

See changelog for all versions.

1. Download the plugin file to your computer and unzip it
2. Using an FTP program, or your hosting control panel, upload the unzipped plugin folder to your WordPress installation’s wp-content/plugins/ directory.
3. Activate the plugin from the Plugins menu within the WordPress admin.
4. Don't forget to enable e-commerce tracking in your Google Analytics account: https://support.google.com/analytics/answer/1009612?hl=en

Or use the automatic installation wizard through your admin panel, just search for this plugin's name.

Google Analytics Integration Settings.